Using Your Reimbursement Knowledge to Advance Customer Decisions

Third-party reimbursement – from Medicare, Medicaid, and private insurance – drives your provider customers’ financial success. And that means that your understanding of reimbursement drives your sales success as well. In this session, gain a better understanding of how reimbursement works, what factors can result in higher or lower revenue for the provider, and how you as a supplier can help your customers optimize their reimbursements. We’ll cover:

• The two major types of reimbursement methods and why they can lead to very different customer decisions
• High-level overview of customers get reimbursed, by market segment
• Key issues you must understand and follow related to your target customer’s reimbursement
• Ways to leverage your reimbursement knowledge to offer compelling solutions to customers